In a bid to solidify its position within the global Bitcoin economy, Japanese investment firm Metaplanet has appointed Eric Trump as the inaugural member of its newly formed Strategic Advisory Board. Trump, son of U.S. President Donald Trump, will serve as a key advisor as the firm intensifies its focus on Bitcoin adoption and corporate strategy.
Metaplanet described the creation of the advisory board as part of a broader effort to assemble influential voices and thought leaders who can champion Bitcoin’s integration into global financial markets. Trump’s appointment is positioned as a foundational step in this strategy, aimed at leveraging his business experience and public profile to advance Metaplanet’s mission.
The firm emphasized that its long-term goal is to become a recognized leader in the Bitcoin economy, tapping into strategic partnerships and insights from figures like Trump to support that vision.
“Metaplanet is thrilled to welcome Eric Trump to our newly formed Strategic Board of Advisors. His business expertise and passion for BTC will help drive our mission forward as we continue building one of the world’s leading Bitcoin Treasury Companies,” Simon Gerovich, MetaPlanet CEO stated
Eric Trump and Metaplanet’s Strategic Bitcoin Acquisation
Metaplanet’s appointment of Eric Trump comes as the firm aggressively expands its Bitcoin reserves. According to data from BitBo’s BitcoinTreasuries.NET, the Japan-based investment firm currently holds 3,050 Bitcoin, valued at nearly $4.1 billion, ranking it as the 12th largest corporate Bitcoin holder globally.
The company has set its sights on an ambitious goal: accumulating 10,000 Bitcoin by the end of 2025. So far, Metaplanet has acquired 1,288 Bitcoin within the first quarter of this year alone—a sharp uptick compared to its pace in 2024. The firm has employed a variety of financial instruments to support its Bitcoin accumulation strategy since making its first purchase in April 2024, underscoring its commitment to Bitcoin as a core asset in its portfolio.
Meanwhile, Eric Trump’s involvement in the crypto space extends beyond his new advisory role. He has played a significant part in the Trump family’s World Liberty Financial platform, which completed its second token sale in March 2025, raising total funding to $550 million. The platform currently holds approximately $80.8 million in crypto assets, according to Arkham Intelligence data.
Additionally, Trump has publicly disclosed his personal crypto portfolio, which includes Bitcoin, Ether (ETH), Solana (SOL), and Sui (SUI)—further signaling his alignment with the broader digital asset ecosystem.
Quick Facts:
- Eric Trump has joined Metaplanet’s strategic advisory board to support its Bitcoin-focused strategy.
- Metaplanet is a Japanese investment firm known for its growing Bitcoin holdings.
- The move reflects increasing ties between the Trump family and the crypto industry.
