Australia’s upcoming federal election may be decided by an emerging force: crypto voters. A recent YouGov poll, cited by Australian crypto exchange Swyftx, suggests that nearly 2 million Australians could form a pro-crypto voting bloc, making them a key factor in determining the next government.
Swyftx stated that a YouGov survey of 2,031 Australian voters, released on February 19, found that 59% of current crypto investors are more likely to vote for candidates who support cryptocurrency. With an estimated four million adult Australians having invested in crypto, this sentiment could be a decisive influence in marginal seats.
Hung Parliament Likely as Crypto Voters Gain Influence
YouGov’s latest polling data, released on February 16, shows that the center-right Coalition, led by Peter Dutton, is best positioned to form a government, edging out Prime Minister Anthony Albanese’s center-left Labor Party. However, the numbers suggest that neither major party is poised to secure a clear majority. The Coalition is projected to win 73 seats—three short of the 76 needed to govern outright—while Labor trails with 29.1% of the primary vote. The most likely outcome is a hung parliament, with a 78% probability.
In this scenario, crypto voters could play a decisive role. Swyftx CEO Jason Titman described the 2025 election as a turning point for the crypto industry in Australian politics. “For the first time in our political history, we’re about to enter a federal election with a crypto-voting bloc that’s big enough and motivated enough to swing the result,” Titman said.
Swyftx further noted that while 59% of crypto investors are inclined to support pro-crypto candidates, one in three crypto owners indicated it would make no difference, and about 5% said they would be turned off by a pro-crypto candidate.
Demographics and Political Battlegrounds
The YouGov poll indicates that crypto investors in Australia tend to be younger and wealthier, living in key urban battlegrounds. “Crypto investors are typically affluent, under 50 years old, and ensconced in the inner and outer suburbs of our big cities,” Titman noted. These areas often hold the marginal seats that determine election outcomes.
Despite the growing enthusiasm for crypto-friendly policies, the data suggests a generational divide. While a majority of younger investors favor candidates who support cryptocurrency, 18% of surveyed voters over 50 said they would be less likely to vote for a pro-crypto politician.
Titman acknowledged the need for better public messaging. “I fully accept our sector needs to do a better job of spelling out the productivity and investment benefits of crypto technology to non-crypto users,” he said. “It’s on us to make the benefits of blockchain technology clear to all segments of the population, including older voters.”
The election, which must be held by May 17, remains too close to call. With the possibility of a hung parliament and both major parties seeking to secure crucial votes, crypto investors may find themselves holding unexpected political leverage.
