Trump Media & Technology Group (TMTG), the parent company of Truth Social, has clarified that its newly announced $400 million stock buyback program will not interfere with its much larger Bitcoin treasury strategy. In a statement released Monday, the company said the buyback initiative will run independently of the $2.3 billion it has allocated for digital asset purchases.
The buyback authorization allows the board to repurchase up to $400 million worth of common stock, aimed at rewarding shareholders and boosting investor confidence. At the same time, the firm has reaffirmed its previously disclosed plan to build a massive Bitcoin reserve—funded through a private placement capital raise totaling $2.5 billion, with $2.3 billion earmarked for BTC accumulation.
This dual-track approach signals TMTG’s commitment to both traditional shareholder incentives and long-term digital asset exposure, setting a new precedent for media and tech firms blending crypto strategy with corporate finance.
SEC Clears Trump Media Bitcoin Filing, ETF Plan Follows
TMTG’s Bitcoin strategy took a major step forward this month after the U.S. Securities and Exchange Commission approved the company’s registration filing tied to its $2.3 billion BTC treasury. The approved filing covers the resale of 56 million common shares and an additional 29 million shares tied to convertible debt agreements, giving the company a fully authorized capital base to execute its crypto plans.
The approval, coming under SEC Chair Paul Atkins—a Trump-era appointee—adds legitimacy to the firm’s crypto ambitions at a time when regulatory clarity remains elusive for many players.
Separately, TMTG’s Truth Social division has filed an application to launch a dual-asset ETF that would track both Bitcoin and Ether. This follows the SEC’s decision earlier this year to approve spot Bitcoin ETFs in January and Ether ETFs in May. If approved, the Truth Social ETF would broaden Trump Media’s crypto footprint and place it among the few companies with both treasury exposure and ETF aspirations in the digital asset space.
Bitcoin Reserve Plan Spurs Political Criticism
While TMTG’s financial strategies continue to unfold, they are shadowed by intensifying political debate. In March, Donald Trump—now seeking a return to the presidency—signed an executive order proposing the creation of a “Strategic Bitcoin Reserve” and a “Digital Asset Stockpile” composed of seized crypto assets held by the U.S. government.
Some of Trump’s policy advisers have suggested expanding the program into a more active market role, raising concerns that the federal government could start accumulating Bitcoin proactively. That idea has drawn sharp criticism from lawmakers, including members of the U.S. Senate Permanent Subcommittee on Investigations, who accuse Trump of blending policy with private business interests.
The overlap between Trump’s political agenda and Trump Media’s digital asset initiatives has heightened scrutiny. On the same day TMTG reaffirmed its $2.3 billion Bitcoin strategy, Senator Adam Schiff introduced legislation that would bar presidents, their families, and senior federal officials from launching or promoting digital assets during their term in office.
If passed, the bill could trigger new legal scrutiny for TMTG’s crypto activities—raising questions about the separation between public office, regulation, and personal financial interests in the age of digital finance.
Quick Facts
- Trump Media confirmed its $2.3B Bitcoin reserve strategy is unaffected by a $400M buyback plan
- The SEC approved TMTG’s capital raise tied to Bitcoin investments
- Truth Social filed to launch a dual Bitcoin-Ether ETF amid ETF momentum
- A proposed Senate bill could limit political figures’ ability to promote crypto investments
